LIST OF IN-DEMAND SKILLS FOR VIRTUAL ASSISTANT

More than the undeniable fact that being a Virtual Assistant (VA) may mainly revolve within those “boring” administrative and secretarial tasks that the names itself potentially bear — but it’s not just all about that. In fact, by being one you could make use of the most interesting skills that you have, from designing and creating PowerPoint presentations to managing a social media page. What’s best is that, if you’re really interested in what’s included in the range between the two said points of interests, the “boring” stuff would look like nothing but a side aspect of the work. 

Beyond the thrill this promising career gives and the further growth in your already obtained skills it offers, a VA is also attractive in matters of its pay, compared to other ways one can make money online, being a virtual assistant is among the best-paying ones. Lastly, in this present time where every day there are newly founded and arising companies, it is impossible for a persistent and skillful VA to not land on a good deal. 

One more good thing about being a VA is that you’re better off not learning what others tell everything that a VA “should” be. Go focus on the field of VA work that you know you can do best, invest in it, and unleash the hustling beast towards ultimate financial-freedom in you!

In line with that, the following is a guideline for you on identifying what niche of VA services offered should you choose working on and getting better at to be prepared enough to dominate the competition!

Best Services That You Could Offer as A Virtual Assistant

Knowing what’s best to offer in the market may be an objective question but asking what the best services YOU can offer are to your clients, now that’s a completely different question. What you can offer best and in turn will be the most rewarding kind of task depends on your skillset, passions, and interest. On the other hand, it is a must note that one should consider that there is an enough market just as there should be an ideally medium-level of competition with fellow VAs.

  1. Know what services are out there that you can choose from. Sourced from The Virtual Savvy, here is half of the possible specializations you could focus at, ranging from blogging-related, social media, to graphic design services:
  • Content Creation
  • Technical Writing
  • Ghostwriting
  • Proofreading
  • Transcription
  • SEO Services
  • Webinar Setup and Assistance
  • Editing
  • Schedule Management 
  • Email Reminders
  • Social Media Posts Scheduling
  • Data Entry
  • Lead Generation
  • Data Researching
  • Customer Service
  • Blogsite Management, and Comment and Traffic Moderator
  • Ghostwriting
  • Social Media Graphic Design
  • Video Editing
  • PowerPoint Presentations 
  • eBook Creation
  • eBook Designing
  • Infographic Creation 
  • Logo Design
  • Graphic Design
  • Bookkeeping Services
  • Affiliate Program Setting Up
  • Contest and Giveaway Management
  • Branding Services
  • Scheduling Press Release 
  • Travel, Researching, and Booking
  • Newsletter design and content creation
  • Email automation
  • Mailchimp maintenance
  • Social Media Ad Management
  • Landing Page Creation
  • WordPress Updates
  • Website Designing
  • Shopify Assistance
  1. Identify which among the following are qualified under your skills, passion, and interest respectively. Rate those on the list from 1-3, either 1 or 3 as the one that gets your highest favor, doesn’t matter, you do you. 

Right after select those with ok (middle) to good (highest) ratings— 1 and 2 or 2 and 3, it all depends on you). 

  1. Pull off your Top 5-7 services. Focus on the first 3-5, then categorize the remaining as your secondary identified niche. 

Is there more?

In addition to the list we already have, here are other well-paying VA services that you can invest your time on and of course, harvest exactly just as what you deserve!

  1. BECOME A WORDPRESS EXPERT

Being a WordPress expert does not mean you should be good at all tasks done under WordPress. Rather, you are more expected to be very good at one thing! Hence, whatever you know you can do, work on being very good at it and in no time, your time and effort will be paid its due results. 

Including in these tasks are managing blog posts or the updates, seeing up plug-ins or templates, and working with security and backups. 

Now, if you’re interested with this but do not know what to do or where to focus yet, here are some tips for you.

3 Tips on Becoming a WP Expert

  1. Improve Your WordPress Knowledge

Knowledge can be best retained and understood through experience, but that doesn’t mean you should skip your must-daily regimen of reading, learning and relearning. In this always updating world and information loaded era, you should be able to utilize all of your resources to always open a room for growth on what you’re dedicating yourself unto- for this case, as a WordPress expert!

Read the latest WordPress and the related articles alongside integrating it with the sets of fundamental information you have in mind. 

Familiarize yourself with the changes while keeping in mind the old and unchanged ones. 

  1. Depend Only on Reliable Resources

Since there are many people interested in WordPress, it is not impossible for you to encounter “experts” claiming they have just the right instructions you need but ends up misleading you instead. Hence, to decrease your chances of meeting one, you should be extra careful and sufficiently selective. 

Also, it might help for you to look up at forums and see what resources that most of WordPress are using. 

For your resources, you can find the best along with WordPress codex, books, and blogs. Subscribe for the most interesting blogs you find and do not forget to begin with the basics. 

Sharpen what you’ve got with the most you have!

  1. Get Familiarized with The WordPress Platform

Now, be wary of the verb used on that header! It’s not “wish” nor “wait”, it’s GET. 

What does that mean?

Work your ass off and do your homework! Expertise is not the seasonal rain that you could well expect to happen in the not-so-distant-future. With that, since WordPress is one of the top content management systems available at present, make sure to develop your knowledge not only regarding the superficial parts of it but most importantly the technicalities of its ins and outs!

If you want to earn more and create an indeed stable WordPress career, it would be of big help for you to learn about the very basics of programming with WordPress! For this, you can start with learning Java script, MySQL, and PHP. At the same time, dealing with the codebase could also help you out! Learn and always find ways to. 

 Become A Content Marketing Strategist

Content creates the most significant difference- however aesthetic or engaging a website’s look is, without an appealing, informative, or entertaining content, it does not matter. 

Hence, if you know you are someone good at determining what can be of help to society’s demands and is willing to have a skill for seeing what could be on a hit in the future, then with enough preparations, you’re then ready to shine. 

To get the most out what a content can have as well as recreate its perceived goals adaptive to the rising situation, here are some tips for you. 

Tips on Becoming A Content Marketing Expert

  1. Know-How to Develop Your Strategy

Everyone has their strategies. But do you know one more thing that all content marketing experts also share? That is they share a common fundamental knowledge- how to develop high-ROI content alongside setting their content goals. 

  1. Build Audience Personas

Audience personas will serve as the creator of the standards used for determining whom the content is for and the composition of the content itself. 

  1. Keyword Research and SEO Knowledge

To maximize the long-term ROI potential of your content, make sure to include and utilize long-tail keywords. 

  1. Master Creating a Unique and Google’s First-Page Worthy Content 

Sure, creativity in writing is a game-changer, but more so, the knowledge of your target audience after making sure that there are sufficient needs for the given topic that you are making a piece about. Hence, one should know both on writing technicalities and market complexities– and how can one play around it. 

Become A YouTube Marketing Expert

Remember the last trendy YouTube video that you watched? Whatever genre it is classified under, that video is surely backed up with ideas of someone who knows the taste of its target viewers and maximizes the potentials of that minute-long content through applying different techniques known to catch and retain as many potential audiences and subscribers as possible. 

YouTube is the place where most people pertain as “influencers” mostly came from. They are usually vloggers that are very good at something, either playing music or doing makeup. The important thing is that you know what you are doing and what you are doing is a commonly shared interest by lots of people. 

Again, at the back of these- especially those channels with consistent hundreds of thousands If not million views on almost all of his or her uploaded videos, usually have a YouTube marketing expert behind, who could help them sell their content to the public, furthermore earning back through advertisements, making this career (if you can call it as one) profitable, and your YouTube popular. 

Now, to find your way to making lots of money through YouTube, here goes a list of tips for you:

Tips on Becoming A YouTube Marketing Expert

  1. Make Your Titles Catchy!

Concise. Direct. Descriptive. In creating your title, you need to watch out for the following reminders. First, concise- make sure that your title is short and easy to read. Next, direct- since you are suggested to use only a few words, you must maximize this chance by making sure you got the right keywords in the right place. Lastly, descriptive- alongside putting the right keywords, strive your best to let people know why this video is beneficial for them and what it is simply about. 

If you can follow this easy guideline consistently in your projects, then you are sure to bring home the gold pot!

2. Design Appealing YouTube Thumbnails 

Aside from the title, the next, if not the primary factor, that would decide the popularity of your YouTube video is the appeal (or the lack thereof) of the thumbnails that you use. That is why it is important to make sure that this is maximized for your benefit.

To do this, it is suggested to combine both the relevant words and images. Select or create this design by having in mind that your audience uses this in finding what can they possibly get from your content.  

3. Don’t Go Higher Than Five 

Generally, as well as universally speaking, you are suggested to not go for more than five minutes as based on a study this is the period of the most-watched videos.

Nonetheless, this could also vary on your content and how engaging your way of presentation is. Therefore, experimentation is the key! Nonetheless, it will always be best for you to not reach as far as two digits.

Make it short but relevant and fun enough for them to like your content and subscribe to your channel. You can not give them it all, you know.  

In addition to all that has been stated, make sure that you are creating your brand- in a way that viewers could distinguish you from others, and most importantly would make you stand out. Also, do not forget exposing your masterpiece to the public. And what else is the best way to do that other than sharing through social media? Lastly, make sure to end your video or caption it with the reminder to your audience regarding liking and subscribing to your channel- you can not just stay passive! Work the channel’s way to the top. 

Because it is always possible, so why not?

Become An Email Marketing Expert

To call oneself expert in the field of marketing requires not just passively checking the client’s email and identifying which among them are the priority, but more so, being capable of setting up email marketing software, creating common but customized templates for each of the client, and content writing with the use of software such as Mailchimp. 

Creating a good content if you are a blogger or building an innovative business could reach its peak of success efficiently through excellent email marketing strategy. That is why lot of people are looking for someone to do this for them!

Other than Mailchimp, there is also ConvertLot, AWeber, Infusionsoft, and Constant Contact, reliable programs that you can utilize for your client’s email marketing needs. 

Become A Facebook Ad Manager

Running Facebook ads, at present and even in the future, is proven and seen as a lucrative expertise as it is foreseen to be needed. 

If you have a skill for graphic designing, architecture-ing it, and making sure that it fits a clients’ brand, then this could be a great opportunity for you!

REFERENCES:

McCoy, J. (2019). The Ultimate Guide: How to Start Your Career as a Content Strategist. [online] Express Writers. Available at: https://expresswriters.com/content-strategist-career-guide/ [Accessed 15 Nov. 2019].

O’Brien, M. (2019). A Guide to Becoming a Rockstar WordPress Developer – Simple Programmer. [online] Simple Programmer. Available at: https://simpleprogrammer.com/rockstar-wordpress-developer/ [Accessed 15 Nov. 2019].

Themuse.com. (2019). 5 Tips for Breaking Into Content Strategy. [online] Available at: https://www.themuse.com/advice/5-tips-for-breaking-into-content-strategy [Accessed 15 Nov. 2019].

Weber, I. (2019). 7 Clever Steps to Better YouTube Marketing (and Grow Your Channel). [online] The Mention Blog. Available at: https://mention.com/blog/youtube-marketing/ [Accessed 15 Nov. 2019].

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